10 Best Practices to Raise More with Your Year-end Appeal

After helping thousands of nonprofit organizations increase their year-end appeals from 5% to more than 60% I’ve learned what works. If you want to raise more with your year-end appeal this is not a “pick & choose” list.

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4 Tips for Fundraising after 2 Major Hurricanes

“What do I do?” This question came a few days ago from a client. We’ve been working for months on a new virtual fundraiser for her global nonprofit, planning to hold the event September 30 (less than 3 weeks away). And in the past few days… a major hurricane– on top of another major hurricane, brutal wildfires30

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Why Donors Stop Giving

The truth to why your donors stop giving is that they lose interest. They don’t feel their gift matters enough to keep giving it.

I recently talked with the team at a large nonprofit and discovered that other than the thank you letter or email after a contribution, there is no other communication with donors until it’s time to ask for another gift. Yikes!

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Are you a BFF?

I’ve been seeing a disturbing trend of late: a sharp rise in what I call are BFFs: blunt force fundraisers. Nonprofit leaders willfully skipping planning to jump straight to asking. As the author of Ask Without Fear!®, you know I am an advocate for asking. But the number of BFF’s I’m seeing of late –

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Overcoming the Fear of Fundraising

Once upon a time there was a passionate CEO of a nonprofit organization. We’ll call her Susan. She wanted to make a bigger impact in the world by helping more men, women, and children. Susan’s gift was her ability to envision and design amazing programming that built confidence and helped even the most awkward, shy […]

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4 Ways to Spice Up Your Fall Fundraising Appeal

  The rumors are greatly exaggerated.   People have been saying for years that direct mail is dead.   Nope. Not even close.   Sending out a fundraising appeal or letter is a GREAT way to tell your donors a story, inspire them to give, then offer them that chance.   The tough part is30

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What Do Your Donors Say About YOU?

If you want to raise more money.

Listen.

My recommendation to anyone in the Executive or Development Director positions is to make time every day to call 3-5 long-time or first-time supporters and listen. Yes, it’s a lot of calls a week.

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5 Things You Should Never Write in a Thank You Letter

Thank you.   They’re two simple words, yet critically important to fundraising.   You see, thanking donors isn’t just a task you need to get done so you can mark it off your list.   Neglecting to thank donors upon receipt of a gift is not only rude, but it sends the wrong messages to30

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