4 specific tips for each stage of the ask

When it comes down to it, successful fundraising is about successfully executing the basics. When you want to raise money for something, be sure to do these fundraising basics: Research Remember, run your dollar goal through a gift range calculator. This helps you know what levels of gifts to be looking for. Engage Before you

The post 4 specific tips for each stage of the ask appeared first on FundraisingCoach.com.

Continue reading

Tracking Performance: 6 Fundraising Data Points You Need

Most fundraising professionals know that having good information is the secret to increased revenue, stronger relationships, and more successful appeals. By analyzing the donor data you have available, you can learn volumes about donor motivation and behavior, then use this information to guide your fundraising approach. Donor data can help you with segmentation, marketing, stewardship,

The post Tracking Performance: 6 Fundraising Data Points You Need appeared first on FundraisingCoach.com.

Continue reading

What is a major gift fundraiser to do with all this free time?

For decades, we’ve known that face-to-face meetings were the best way to raise major gifts. Talking directly to people. Taking them on a tour of the project. Being in the same space as the donors. Meeting face-to-face is so important, most major gift officers’ job performance is measured by how many in-person meetings they have,

The post What is a major gift fundraiser to do with all this free time? appeared first on FundraisingCoach.com.

Continue reading

Donor Data: 5 Data Tips for More Efficient Fundraising

Each and every interaction your nonprofit has with supporters comes with a data point. Whether that’s an opened email newsletter, a social media comment, or the many digital donations made during your year-end fundraiser, these interactions provide a wealth of information. If you’re not leveraging this data for more efficient fundraising, you’re missing out. Donor

The post Donor Data: 5 Data Tips for More Efficient Fundraising appeared first on FundraisingCoach.com.

Continue reading

Be strategic and curious – not a jerk

Did you read the “Outspoken Donor” article in a recent Chronicle of Philanthropy? I didn’t like it very much. But some of the donor’s experiences with fundraisers are chilling. For example, she says: “Development officers sometimes think that because you gave money to one particular cause, you’re expected to give to something else, too, and

The post Be strategic and curious – not a jerk appeared first on FundraisingCoach.com.

Continue reading

Fundraising with an eye to the future

In nonprofit fundraising, the constant pressure to raise more with fewer resources can be so all consuming that we forget to step back and look at future trends. To help us break out of that, we recently had fundraising futurist Trista Harris in The Nonprofit Academy. Having run an endowment through the toughest economic time

The post Fundraising with an eye to the future appeared first on FundraisingCoach.com.

Continue reading

Email deliverability is more than double opt-in

Nonprofits love sending email. It doesn’t take all the printing time of direct mail. And it costs less. But what if your emails aren’t getting to your list? In the last few weeks, Google and Yahoo have tweaked their algorithms – the systems they use to determine if your email is wanted or unwanted. In fact,

The post Email deliverability is more than double opt-in appeared first on FundraisingCoach.com.

Continue reading

Make the most of the summer

Last week, I sent my Fundraising Kick subscribers a couple ideas on how to make the most of the different pace of the summer. Although Kicks are written for nonprofit CEO’s, I thought this might be helpful to a larger group of people as well. Happy New (fiscal) Year, Kickers! For many nonprofits, July 1

The post Make the most of the summer appeared first on FundraisingCoach.com.

Continue reading

He’s rich. Now what?

I’ve been getting the same type of question from a wide variety of nonprofit leaders in many different sectors. The question goes something like this: “This guy is rich. What’s my next step?” Part of me wants to applaud them. These leaders are doing the hard work of trying to expand their fundraising. But most

The post He’s rich. Now what? appeared first on FundraisingCoach.com.

Continue reading

The Early Bird, Time Travel, and Better Grantwriting

Did you ever hear the proverb the early bird gets the worm? When I was a kid, I was very, very literal. I decided that if the early bird got the worm, I had no desire to be that bird! From that came my habit of sleeping in. But now I know better and can

The post The Early Bird, Time Travel, and Better Grantwriting appeared first on FundraisingCoach.com.

Continue reading