Direct mail is a valuable fundraising strategy, but figuring out how to send a nonprofit appeal can be confusing. It seems like it should be simple. You’re just mailing a letter asking for a donation, right? But there are dozens of ways it can go wrong. And SO many questions that need answering beforeContinue reading
Your nonprofit is growing. You’ve outgrown your space, and you’re ready for your first capital campaign! It’s a big deal! Certainly not something to be taken lightly. You see, raising money for bricks and mortar is different than fundraising for ongoing operations. You need a different approach so you can successfully raise the money
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What should I say to get Ms. Kent to make a bigger contribution?
How do I ask for more money?
What will move the Gibson’s up the donor pyramid?
Yikes. These questions make me uncomfortable.
The post What Makes You Uncomfortable Makes Your Donors Uncomfortable appeared first on Ignited Fundraising.Continue reading
I got this question recently and it’s a good one. It’s a multi-layered question, really. On the surface is “how do I ask for money from strangers and get it?” Underneath it, there’s more. I haven’t met anyone in fundraising who LIKES cold-calling, so I sense stirrings of discomfort and anxiety30Continue reading
It might sound too simplistic, but it’s true. When asking for a major gift for your nonprofit: Only ask the people you know want to say yes.
By making this your practice you’ll naturally spend your time focused on getting to know who IS ready to say yes.
While it’s ideal to have your prospect ask YOU, “How can I help?” or “What else do you need?” they can only do that when you spend time with them.
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