I understand the desire to tell donors lots of information. You want to communicate all kinds of details about the important work you’re doing, ways they can give, dates for events, that you’re on social media. I get it! Unfortunately, talking about yourself over and over is NOT an effective…
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Until the end of time we, in the nonprofit sector, live in the fundraisers paradox. That place of what we feel we need to tell our donors and what our donors want to hear from us.
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