The #1 Thing We Get Wrong in Fundraising

What IS the #1 thing we get wrong in fundraising? We forget the immense power of sharing a story. Of putting a face on the impact your donors are making with their contributions.

The post The #1 Thing We Get Wrong in Fundraising appeared first on Ignited Fundraising.

Continue reading

Mission Moment Monday: Stories Need Urgency and Empathy

It’s time for a Mission Moment Monday! Today our focus is on urgency and empathy. I recently spoke with Jeff Peterson, Development Director of Forgotten Children Worldwide and his colleague Kelsey Schwartz, Media & Communications Director. This year they’ve been working on changing their “report-like” stories to stories that evoke more urgency and empathy. Part […]

The post Mission Moment Monday: Stories Need Urgency and Empathy appeared first on Ignited Fundraising.

Continue reading

3 Steps to Gather Stories When You Don’t Have Cute Kids, Puppies, or People You Serve

Your organization has no cute kids, puppies, or people that you regularly serve. But you keep hearing that you’re supposed to share those “mission moments” about real people to engage your community. How does sharing powerful stories work for you?

The post 3 Steps to Gather Stories When You Don’t Have Cute Kids, Puppies, or People You Serve appeared first on Ignited Fundraising.

Continue reading