14 Donor Retention Strategies to Show Your Donors Some Love

Valentine’s Day is not just for couples. It’s a great time of the year for some hot donor retention strategies! The holiday reminds us that everyone deserves love and attention. That includes donors, too. It’s one of my favorite holidays to spread a little love to my donors. As a Development Director, I used

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Create a Fundraising Plan that Plays to Your Fundraising Strengths

When mapping out your fundraising plan, it’s best to play to your fundraising strengths.  Are you strong in event planning, mindful of all the little details?  Great at asking for in kind gifts?  Masterful at telling stories that bring people to happy tears?  Is social media where you connect with people? Or do you

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CEO’s – are you leading your nonprofit? In fundraising?

As the CEO, the leader of your nonprofit, how much time are you really giving to fundraising? As the top leaders, the organization will follow your lead. You should be involving all your direct reports in some aspect of fundraising. And an easy way to do that is if they see that fundraising is important […]

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Don’t build your fundraising on rented land like AmazonSmile

Did you see the news about AmazonSmile? After 10 years, they’ve decided it doesn’t work for them. So they’re stopping the program on February 20, 2023 and they’re going a different way. Did you share “AmazonSmile” links with your donors? Did you include “Amazon Smile” links in your nonprofit emails and on your nonprofit’s website? […]

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Year-end Giving Review + Wisdom for a Successful 2023

How did your 2022 fundraising year end? Have you done a year-end giving review? Would you like some sage advice on how to make 2023 your best fundraising year ever? Earlier this week I had fun participating in a panel hosted by NXUnite. We talked about 2022 year-end giving and…

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Pandemic Lessons Learned: 4 Tips for School Fundraising

Many schools rely heavily on donations from generous families, community members, and alumni to supplement limited government funding. If you’re a teacher, parent, or volunteer, you know that coming up with the funding your school needs can be difficult, especially in the midst of global challenges that are out of your control. The pandemic

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It’s weird to ask for money in January, isn’t it?

January can be a hard month to make fundraising calls in. As the leader of a nonprofit, you are acutely aware of all the work that went into your organization’s fundraising last month. So it can feel “too soon” to get back to asking. It’s not to soon. All of your work last month was […]

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How to Write a Successful Annual Fundraising Plan in 6 Steps

If you are trying to fundraise without an annual fundraising plan, you are trying to bake a pie with a lot of ingredients but no recipe. Can you do it? Maybe. The contestants on The Great British Baking Show manage to get it right with impressive frequency. But… that either requires a good memory

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How to Craft Text Messages for Your Nonprofit Fundraising

Your nonprofit is launching its first text messaging campaign. You’ve partnered with a reliable text messaging platform, promoted your opt-in keyword, and now you’re ready to send off your very first message. However, texting your nonprofit supporters shouldn’t be as casual as quick texts to friends and family members. To maximize your campaign’s success,

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