Sometimes we get so busy trying to raise money that we lose sight of something important: Why people give. What makes someone pull out their credit card and click the ‘donate now’ button? Or mail in a check? What makes someone give to one organization versus another one? And more importantly, what makes someone
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Continue readingValentine’s Day is not just for couples. It’s a great time of the year for some hot donor retention strategies! The holiday reminds us that everyone deserves love and attention. That includes donors, too. It’s one of my favorite holidays to spread a little love to my donors. As a Development Director, I used
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Continue readingMajor donors make a major impact on your nonprofit, but it can be a bit scary to ask major donors for a donation. If you’re new to major donor work, you know what I mean. You’re probably asking for an amount that’s a stretch for you and it’s going to bring up all kinds
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Continue readingYour nonprofit is growing, reaching more people and changing more lives, and it’s time to think about hiring staff for your nonprofit. It can be a paralyzing thought, taking on the responsibility of paid employees. Initially, there is the stress of expanding your budget to pay them. But then there’s more. You have to:
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Continue readingA solid donor relationship is the backbone of successful fundraising. When donors feel like they’re making a difference and that they’re valued for their contribution, they stick around and keep giving. Just like any other relationship in life, your relationships with your donors should be mutually beneficial and enjoyable. That means you should think
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Continue readingThanks to the coronavirus, many of us are working from home, maintaining social distance, and trying to stay healthy. We’re also trying to figure out how to cultivate donors when we can’t get face to face. As the world faces challenges that we’ve never experienced before, nonprofit leaders need to come up with creative
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Continue readingSometimes we get so busy trying to raise money that we lose sight of something important: Why people give. What makes someone pull out their credit card and click the ‘donate now’ button? Or mail in a check? What makes someone give to one organization versus another one? And more importantly, what makes someone
The post Understanding Why People Give (hint: it’s not what you think!) appeared first on Get Fully Funded.
Continue readingDonor fatigue is real and it’s hurting lots of small nonprofits that are over-asking their donors without balancing those asks with enough feel-good interactions. Some experts say donor fatigue is a myth. Others say it’s an excuse used by lazy fundraisers to justify their poor results. I say it’s a real phenomenon that occurs
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Continue readingI hear it all the time – Where do I find new donors? Is there a list somewhere? Ha ha. Uh, no. There’s no magic pill you can take that will somehow attract rich people to your cause like moths to a flame. That would be cool if it were real. But… there are some
The post The BEST way to find new donors for your nonprofit appeared first on Get Fully Funded.
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