Printed catalogs disappeared during the pandemic when virtual galas emerged, and some of my clients have questioned whether they need to produce one now that they’ve returned to in-person events. “They are laborious,” they complain, &…
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When writing item descriptions for your catalog, make sure to include these 6 parts.
Continue readingDuring the pandemic, restaurants taught many of us how to use our smartphone camera to access a menu, using a QR code. That idea is now popping up in auction catalogs, too. QR codes posted around your gala venue can direct guests to registration pages,…
Continue readingAn auction item had a misleading description that I discovered while preparing for the gala. In the video, I share I believe in doing item research.
Continue readingIn my last blog post, I reflected on some of the more creative auction themes I saw in 2019. Today, let’s look ahead and consider a few trends I’m seeing in fundraising auctions. Auction Trend #1: Three popular auction themes In 2020, I ex…
Continue readingOnce or twice a year I open up my shopping cart for sales of a product I call the Catalog Carnival. The Carnival is a collection of catalogs and programs whereby I have pointed out the clever ideas worthwhile to model. What good ideas come from auction…
Continue readingYour catalog and/or program should include some rules about your auction, but if the word “rules” sounds too heavy, here are some alternative names.
Continue readingYour catalog and/or program should include some rules about your auction, but if the word “rules” sounds too heavy, here are some alternative names.
Continue readingA reader inquired as to whether she should use quotation marks in her catalog around the word “LIVE” to ensure guests understood. Here’s my recommendation.
The post Is it a “LIVE” auction, LIVE auction, or Live Auction? appeared first on School Auctions, Benefit Auctions, Charity Auctioneer.
What printed materials do you need for YOUR event? In this video, learn how my clients differentiate from among catalogs, programs, ad books, and more.
The post Bruce Jenner or Caitlyn? What (if any) differences are between an auction catalog, preview catalog, ad book, addendum & program appeared first on School Auctions, Benefit Auctions, Charity Auctioneer.