Choosing clear, bold, and emotionally-connecting words will help your organization stand apart and cause people to take action.
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Each new year nonprofit staff and board members ask me how to do better in their fundraising this year?
I say keep it simple:
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Continue readingFundraising success comes from effective communication. I’ve watched organization after another struggle with engaging their supporters because they are often using communication that misses the mark.
Last week I met with Ann, from a local mid-size organization serving youth. We talked about their nonprofit newsletter and whether or not it was effective.
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Continue readingNo matter if it’s someone from an all-volunteer run organization or a nonprofit with fundraising staff, I inevitably hear this comment from someone: “I don’t want to ask people for money. It makes me uncomfortable.”
My answer is: Then don’t.
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