A Strong Message for Fundraising = More and Bigger Donations

If you’re trying to raise money but all you’re hearing is crickets, you may need to work on your message for fundraising. When it comes to convincing people to give, your message is everything. It’s how you explain to a potential donor who your organization helps, what problem you are working to solve, and

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Deepen the Donor Relationship by Focusing on the Donor Journey

A solid donor relationship is the backbone of successful fundraising. When donors feel like they’re making a difference and that they’re valued for their contribution, they stick around and keep giving. Just like any other relationship in life, your relationships with your donors should be mutually beneficial and enjoyable. That means you should think

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The 4 stages of donor relationships and how to WOW them at each stage

“It’s like you don’t understand me at all.”   I bet you’ve said that at some point in your life. Or heard it.   It’s frustrating when you feel misunderstood.   We tend to leave or end relationships when the other person doesn’t get us.   Heck, I left a marriage years ago because my

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How you might be killing donor relationships (and what to do instead)

If you want ongoing, sustainable, repeatable, predictable revenue for your nonprofit, you MUST take care of your donors.   There’s no way around it.   If you were a farmer and wanted a steady supply of milk from your cow, you’d have to take care of your cow, right?   You’d have to feed her30

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How you might be killing donor relationships (and what to do instead)

If you want ongoing, sustainable, repeatable, predictable revenue for your nonprofit, you MUST take care of your donors. There’s no way around it. If you were a farmer and wanted a steady supply of milk from your cow, you’d have to take care of your cow, right? You’d have to feed her and make sure

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7 Things Your Donor Wants Before She’ll Give Again

  Today’s donor is smart and wants something when she gives.   No, she doesn’t want a bookmark or a T-shirt.   She wants something else.   You see, times have changed.   Years ago, people gave because they were more community minded and wanted to support a good cause. There also weren’t so many30

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Nail the Nonprofit Non-Ask with these 9 ideas

If you’re going to be successful in fundraising, you must learn to nail the nonprofit non-ask.   What’s a non-ask?   It’s an interaction with your donor that doesn’t ask for anything.   In the language of Get Fully Funded, we call it a warm touch.   Its sole purpose is to make the donor30

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From Lurkers to Supporters to Advocates:

How to Win More Donors and Cultivate Better Relationships By Dana Ostomel       With a crowdfunding campaign, your number one goal is to raise money—that’s a no-brainer. But have you considered that crowdfunding can help you accomplish other goals as well? I’ve had organizations tell me, “Of course we want to fundraise (with30

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5 Myths that Make Asking for Money Hard

The name of the game in fundraising is asking for money.   Yet so many people avoid it like the plague.   That’s a real problem when it’s part of your job.   Maybe it’s one reason why lots of people struggle with raising money – they avoid the parts that are actually the most30

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The A to Z Guide to Understanding Your Donor

  Everyone wants to be understood.   Taking the time to understand your donor is a great investment of your resources and will pay off big later.   Think about it: the more you know about what your donors want from you, the easier it is to give it to them. And donors who get what they30

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