Valentine’s Day is not just for couples. It’s a great time of the year for some hot donor retention strategies! The holiday reminds us that everyone deserves love and attention. That includes donors, too. It’s one of my favorite holidays to spread a little love to my donors. As a Development Director, I used
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Continue readingIf you’re trying to raise money but all you’re hearing is crickets, you may need to work on your message for fundraising. When it comes to convincing people to give, your message is everything. It’s how you explain to a potential donor who your organization helps, what problem you are working to solve, and
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Continue readingA solid donor relationship is the backbone of successful fundraising. When donors feel like they’re making a difference and that they’re valued for their contribution, they stick around and keep giving. Just like any other relationship in life, your relationships with your donors should be mutually beneficial and enjoyable. That means you should think
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Continue readingModern media is constantly highlighting prominent issues, and it can feel like nonprofits that address those issues are always asking for support. Consider how your nonprofit can take advantage of the online space to spread awareness of your cause, reach the right audiences, and stand out among world issues and constant corporate marketing messaging.
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Continue reading“It’s like you don’t understand me at all.” I bet you’ve said that at some point in your life. Or heard it. It’s frustrating when you feel misunderstood. We tend to leave or end relationships when the other person doesn’t get us. Heck, I left a marriage years ago because my
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Continue readingIf you want ongoing, sustainable, repeatable, predictable revenue for your nonprofit, you MUST take care of your donors. There’s no way around it. If you were a farmer and wanted a steady supply of milk from your cow, you’d have to take care of your cow, right? You’d have to feed her30
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Continue readingIf you want ongoing, sustainable, repeatable, predictable revenue for your nonprofit, you MUST take care of your donors. There’s no way around it. If you were a farmer and wanted a steady supply of milk from your cow, you’d have to take care of your cow, right? You’d have to feed her and make sure
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Continue readingToday’s donor is smart and wants something when she gives. No, she doesn’t want a bookmark or a T-shirt. She wants something else. You see, times have changed. Years ago, people gave because they were more community minded and wanted to support a good cause. There also weren’t so many30
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Continue readingIf you’re going to be successful in fundraising, you must learn to nail the nonprofit non-ask. What’s a non-ask? It’s an interaction with your donor that doesn’t ask for anything. In the language of Get Fully Funded, we call it a warm touch. Its sole purpose is to make the donor30
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Continue readingHow to Win More Donors and Cultivate Better Relationships By Dana Ostomel With a crowdfunding campaign, your number one goal is to raise money—that’s a no-brainer. But have you considered that crowdfunding can help you accomplish other goals as well? I’ve had organizations tell me, “Of course we want to fundraise (with30
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