If you’re working hard trying to find donors for your nonprofit, well done! Regularly adding new donors is how you grow your donor base, and a big, loyal donor base is a foundation for success. But if you’re new to the world of new donor acquisition, it can seem daunting. Where do you start
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Continue readingWithout a nonprofit email list, fundraising is tough. The bigger and more responsive your list is, the more money you can raise. And the more people (and animals!) you can help. This is why your nonprofit exists, right? The best Ask in the world doesn’t produce much if you only have 10 people on
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Continue readingEven though you do everything you can to keep your donors happy, you’re still going to have lapsed donors. It’s crappy, because: You are donor focused. You thank and appreciate your donors. You share success stories that touch their hearts. You send out annual reports to let them know that you’re using their money
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Continue readingI hear this all the time. “Where do we find rich people to give to us?” Ugh. No. No. No. No. If you’re looking for rich people, that tells me you care more about the money than the donor, and my friend, that is BACKWARD! First, you’re assuming30
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Continue readingI hear it all the time – Where do I find new donors? Is there a list somewhere? Ha ha. Uh, no. There’s no magic pill you can take that will somehow attract rich people to your cause like moths to a flame. That would be cool if it were real. But… there are some
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