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The Essential Fundraising Handbook for Small Nonprofits

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Category Archives: Live Auctions

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Buyer’s Choice: A tool used to push sales in a charity live auction

Posted on September 6, 2022 by Sherry TruhlarSeptember 6, 2022

Buyer’s choice is a tool that can push sales higher in a charity live auction.

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Posted in live auction, Live Auctions, Marketing, Video

Do’s and Don’ts of live auction slideshows

Posted on June 14, 2022 by Sherry TruhlarJune 14, 2022

Live auction slideshows should be heavy on photos and light on text. Here’s some examples.

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Posted in live auction, Live Auctions, Marketing, Video

Guidelines for ordering your live auction items

Posted on May 31, 2022 by Sherry TruhlarMay 31, 2022

If you’re tasked with putting the live auction packages into the sale order, here are guidelines to follow.

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Posted in live auction, Live Auctions, ordering live items, Video

Is this a live auction item or a silent auction item?

Posted on May 3, 2022 by Sherry TruhlarMay 3, 2022

A committee member asked me, “How do you know if an item is right for the live auction or is better for the silent?” Here are 8 considerations to help you decide.

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Posted in live auction, Live Auctions, Procurement, silent auction, Silent Auctions

Changes to consider for your 2022 auction gala

Posted on November 30, 2021 by Sherry TruhlarNovember 30, 2021

The first fundraising galas of 2022 won’t mimic the events of 2019. Gala chairs are making these changes to accommodate for what was learned about the spread of COVID-19.

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Posted in display, live auction, Live Auctions, Schedule / Timeline, silent auction, Silent Auctions, venue, Video

What to sell at your association gala auction

Posted on October 5, 2021 by Sherry TruhlarOctober 5, 2021

If you work for an association, your live auction will have a few different items in it than a standard nonprofit auction. In this video, I give examples for four types of associations I’ve supported. Industry trade associations for businesses As…

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Posted in association, items, live auction, Live Auctions, Procurement, Video

The case for good auction item descriptions (EG: Far Niente wine)

Posted on September 21, 2021 by Sherry TruhlarSeptember 21, 2021

An auction item had a misleading description that I discovered while preparing for the gala. In the video, I share I believe in doing item research.

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Posted in catalog, Catalogs & Programs, item description, live auction, Live Auctions, Video, wine

The bidder sitting your live auction: 9 archetypes

Posted on June 29, 2021 by Sherry TruhlarJune 29, 2021

This video describes the types of bidders participating in your fundraising live auction. You’ll learn how to identify each of the 9 archetypes.

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Posted in Live Auctions, Video

My prediction: This COVID19-style donation is here to stay

Posted on February 23, 2021 by Sherry TruhlarFebruary 23, 2021

This auction donation — which became popularized during COVID-19 — will stick around long after coronavirus is gone.

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Posted in Blog Post, celebrity, items, live auction, Live Auctions, Procurement, Silent Auctions, Virtual auction event, virtual gala, virtual gala fundraiser, virtual live gala

Video marketing auction items to support your online school auction

Posted on March 17, 2020 by Sherry TruhlarMarch 17, 2020

To support school auction clients, these videos were used as teasers on specific items to get participants interested in bidding in the online auction.

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Posted in Live Auctions, Marketing, Online Auction, online silent auction, Technology, Video

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