Stop looking for rich people to donate big bucks

  I hear this all the time.   “Where do we find rich people to give to us?”   Ugh.   No.   No. No. No.   If you’re looking for rich people, that tells me you care more about the money than the donor, and my friend, that is BACKWARD!   First, you’re assuming30

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The BEST way to find new donors for your nonprofit

I hear it all the time – Where do I find new donors? Is there a list somewhere? Ha ha. Uh, no. There’s no magic pill you can take that will somehow attract rich people to your cause like moths to a flame. That would be cool if it were real. But… there are some

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New Donors in 2016? What’s Next?

Before you do ANYTHING else this week, please find out how many new donors you gained in 2016. These are your first-time supporters. Once you know that number, it’s time to create the plan to make sure they give again.

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