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The Essential Fundraising Handbook for Small Nonprofits

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Category Archives: Video

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How to remember donor names at the auction gala

Posted on December 27, 2022 by Sherry TruhlarDecember 27, 2022

To help me remember donor names, I create a photo log of key people at each gala.

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Posted in Administration, Auctioneers, guests, tips, Video

Auction item idea: White House Christmas ornament

Posted on December 13, 2022 by Sherry TruhlarDecember 13, 2022

Living in the Washington, D.C. area, I become accustomed to seeing certain auction items at many of my events. For instance, flags flown over the Capitol and tours of the House or Senate buildings are easy donations from your congressman. But I forget …

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Posted in merchandise, Procurement, school auction, Silent Auctions, Video

Auction tip to use during your paddle raise to improve checkout

Posted on November 29, 2022 by Sherry TruhlarNovember 29, 2022

Though you might be a long-time auction planner, it doesn’t mean you know THIS tip, which is tied to bid numbers and checkout.

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Posted in Appeals / Fund a Need / Raise the Paddle, Registration & Check-out, Video

Auction galas are team sports; not solo competitions

Posted on October 18, 2022 by Sherry TruhlarOctober 18, 2022

I had a client who had a great auction in year #1 of working with them, but year #2 was … blah. The auction wasn’t horrible, but it didn’t hit where I think it should have, given the big gains we saw in year #1. In my estimation, the reason for the cha…

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Posted in Administration, Video

What to include in your auction item description

Posted on September 20, 2022 by Sherry TruhlarSeptember 20, 2022

When writing item descriptions for your catalog, make sure to include these 6 parts.

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Posted in catalog, Catalogs & Programs, descriptions, Video, Volunteers

Buyer’s Choice: A tool used to push sales in a charity live auction

Posted on September 6, 2022 by Sherry TruhlarSeptember 6, 2022

Buyer’s choice is a tool that can push sales higher in a charity live auction.

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Posted in live auction, Live Auctions, Marketing, Video

In a crisis? Update your auctioneer before the gala.

Posted on August 23, 2022 by Sherry TruhlarAugust 23, 2022

If your in a crisis, remember to inform you auctioneer and other key presenters so they have talking points to reinforce your messaging and not create further confusion.

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Posted in accidents, Administration, auctioneer, Auctioneers, public speaking, Video

Three memorable ways to thank auction donors

Posted on August 22, 2022 by Sherry TruhlarAugust 22, 2022

These methods of thanking donors pack a punch and aren’t difficult.

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Posted in Administration, Technology, Thank you, Video

Using QR codes in your auction catalog

Posted on July 26, 2022 by Sherry TruhlarJuly 26, 2022

During the pandemic, restaurants taught many of us how to use our smartphone camera to access a menu, using a QR code. That idea is now popping up in auction catalogs, too. QR codes posted around your gala venue can direct guests to registration pages,…

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Posted in catalog, Catalogs & Programs, Technology, Video

Comparing 3 association auction catalogs for ideas

Posted on July 12, 2022 by Sherry TruhlarJuly 12, 2022

These 3 associations each had auctions at their annual convention. But the auction for each was wildly different. Let’s compare.

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Posted in Catalogs & Programs, Video

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